The Challenge: Data-Rich but Insight-Poor
+18% Margin on an Automotive Product Portfolio
Groupe A.P.A was drowning in data but starving for insights.
With 641,000+ product references across 369 sub-categories and 59,000+ annual orders generating 110,000+ units sold, complexity was eroding profitability.
Commercial decisions were based on intuition, not data-driven intelligence.
THE BUSINESS PROBLEM
An Unexplored Product Ecosystem
- 641 000+ references across 369 sub-categories
- 59 000 annual orders generating 110 000+ products sold
- Zero visibility into real product and brand performance
- Commercial decisions driven by good feeling, not data
THE DATA SOLUTION
My Approach: Accessible Data-Driven Strategy
I transformed their Dolibarr ERP into a strategic growth lever in under 15 days.
Product Portfolio Hierarchy
Strategic category identification :
- NU17 (Linkage) et NU15 (Braking) = 50% of volume
- NU19 (Engine) et NU03 (Ignition) = hidden growth pockets
Best-seller analysis :
- NGK Spark Plugs = 900 units/month
- LuK Clutch Kits = €57,740 in revenue
Margin & Assortment Optimization
Volume/Value segmentation :
- NGK = 53% of volume but weak margins
- LuK = 10x higher value despite moderate volumes
Strategic refocus on high-margin products : clutch kits, oil filters, brake pads
Reporting Automation
- RReporting time reduced : from 10h to 2h/week
- Automatic KPI exports
- Accessible dashboards for commercial teams
WHY THIS CASE SHOULD INTEREST YOU?
Do you recognize yourself in these situations?
- You have an ERP (Dolibarr, Sage, Odoo, Sheets...) but limited data utilization
- Your commercial teams lack insights for effective negotiation
- You have doubts about your product range optimization
- Reporting consumes excessive time and delivers delayed results
I can deliver the same analysis for you within 15 days.
MY UNIQUE APPROACH
Transforming Your Data into Business Strategy
- Portfolio analysis & growth lever identification
- Process automation for efficiency gains
- Team training for successful data-driven transition
Ready to transform your data into profitability levers?
Do not hesitate to contact me a personalized data audit!
so feel free to drop in for a chat